APPNOSTIC, do they have the solution to the social media mesh?

With the evolution of digital marketing and reputation management, it appears that Appnostic has the solutions for today's social media mesh.

With its four products, it seems that that it covers the whole mesh with a friend-based recommendation net.

As we know, today, people are often more tweeter or more Facebook inclined. Well SocialBooker covers facebook by marketing to fans' friends, making online bookings on Facebook and TweetAgent interacts with Tweeter fans on a current basis. Social Promoter assists in the creation or development of social media accounts for clients, while ProjectInteractive offers the classical digital marketing services of experienced professionals.

For a hotel, this is interesting as its a way of subcontracting the digital marketing department which is a positive thing, because hotel management (or marketing departments) can best concentrate on improving customer service and service quality, instead of being burdened by numerous online interactions.

This is probably very interesting in the cases of large hotels and/or chains where there are numerous fan involvements and a separate marketing department. For today's situation and concerning the near future, under the condition, hotels can afford it, this seems to be an optimal solution to save the time of hotel employees so they can concentrate on core businesses.

Because of the diversity of their offer, Appnostic provides data, assistance, and digital marketing services using social media sites as a vector. As long as these social media sites are not outdated, Appnostic offers good solutions.

Opinion shared by:

Alice DUBOIN
Christophe EVRARD
Charlotte HUMNICKI
Frédéric NGUYEN EICHHOLZER

MBA2B, IEMI-CMH PARIS